Back in the 80s, I remember one of my Uncles telling me how he thought it would be an awesome idea to have a store with a few blenders that made nothing but fresh fruit smoothies. I thought it was a stupid idea, but I was probably only 7-8 years old, so what would I know? Therefore my Uncle invented Jamba Juice (or Boost Juice in Australia). Except of course he didn't really, because although he had the idea he never acted upon it. Now this might have been for any number of reasons, but most likely the reality of trying to support a family meant that he did not feel he had the opportunity to engage in a risky proposition like starting his own business.
So this has got me to thinking a lot lately about the role of the entrepreneurs and startups in the economy and the associated general perceptions. There is no doubt that society has a large amount of admiration for entrepreneurs. Particularly in technology, founders are a highly visible part of a company and held in high esteem. Jobs, Gates, Brin, Page and Zuckerberg are household names. The ability to build a multi-billion dollar business in a short period of time from nothing but thin air is no doubt impressive.
